Job Title: Sales & Marketing Executive – Software & Customized Applications
Department: Sales & Marketing
Employment Type: Full-time
Location: [Bangalore / Remote / Hybrid] 

Job Brief

We are seeking an energetic, results-driven, and technically savvy Sales & Marketing Executive to drive business growth for our software products and tailored application solutions. In this role, you will be responsible for the entire sales lifecycle—from identifying and generating qualified leads to conducting high-impact product demonstrations, gathering customized business requirements, and successfully closing deals. 

The ideal candidate bridges the gap between marketing outreach and high-performance sales execution. You must possess the ability to understand complex client needs, translate them into technical software solutions, and confidently negotiate contracts to meet monthly and quarterly revenue targets. 

Key Responsibilities

• Lead Generation & Market Outreach: Identify and prospect new B2B clients through digital marketing, cold calling, LinkedIn networking, email campaigns, and industry events. 
• Product Demonstrations: Conduct engaging online and in-person software demonstrations to showcase product features, benefits, and value propositions to prospective clients. 
• Requirement Gathering for Custom Solutions: Collaborate closely with prospective clients to understand their operational pain points and map out custom application requirements. 
• Proposal & Quotation Management: Draft detailed business proposals, commercial quotations, and tailored presentations in collaboration with our technical development team. 
• Lead Conversion & Closing: Persistently follow up with prospects, handle objections, negotiate pricing/contracts, and successfully close sales pipelines. 
• CRM & Pipeline Management: Maintain meticulous records of leads, customer interactions, meetings, and sales pipeline stages using our CRM platform. 
• Cross-Functional Collaboration: Coordinate directly with the technical product and implementation teams to ensure client specifications for customized software are accurately understood and delivered. 
• Market Intelligence: Stay up-to-date with industry trends, emerging technologies, and competitor offerings to better position our software suites. 

Requirements & Qualifications

• Education: Bachelor’s degree in Marketing, Business Administration, Computer Science, Information Technology, or a related field. 
• Experience: 2 to 5 years of proven experience in B2B sales, corporate account management, or software/SaaS business development. 
• Technical Acumen: Strong familiarity with software products, enterprise applications (like ERP, CRM, HRMS), and custom web/mobile application lifecycles. 
• Sales Closing Track Record: Demonstrable history of meeting or exceeding lead conversion and sales targets. 
• Tools: Proficiency with CRM systems (e.g., HubSpot, Salesforce), LinkedIn Sales Navigator, and standard office productivity suites (MS Office / Google Workspace). 

Key Skills & Competencies

• Outstanding Negotiation & Closing Skills: Proven capability to handle procurement objections, manage pricing hurdles, and secure signatures. 
• Excellent Communication: Superb verbal and written presentation capabilities, with the power to explain technical software structures to non-technical stakeholders. 
• Relationship Management: Ability to build high-trust, long-term business partnerships with C-suite executives and technical managers. 
• Self-Motivated: Highly target-oriented, proactive, and capable of operating productively with minimal day-to-day oversight. 

What We Offer

• Competitive base salary with an aggressive, uncapped commission structure based on closed deals. 
• Comprehensive health benefits and paid time off. 
• Continuous training on new software updates and technical architecture. 
• Clear career growth pathway into Senior Account Management or Sales Leadership roles.